The musical genre of my music magazine is
going to be alternative rock. It will also contain some separate music genres
such as rock, pop and indie combined with the main musical genre of alternative
rock. I am going to include band
interviews within the magazine and tickets to concerts and/or festivals. My
primary target audience for my magazine is going to be festival goers who are
interested in finding and discovering new music, wherever they can find it. This can be from socialisng with friends, or from discovering new music on the internet through Social Media or YouTube. These people are going to spend a lot of money
on concerts and love everything to do with festivals. From the camping, to the
food stalls that are there, they love it all. So by providing tickets to festivals and concerts this will more likely attract the intended target audience to purchase and read the music magazine. This means that a lot of
advertisers within my magazine are going to be festival related. Major festivals and festival sponsors will be advertised within the magazine such as V Festival, Latitude, Festival Republic and the Reading and Leeds Festivals. With that it will include the latest line-ups of festivals in order to attract the target audience to attend, plus competitons to enter once tickets have sold out to major music festivals around the UK.
The overall
class and age of my target audience will be early 20s and middle class, they will be able to spend a lot of money attending festivals when they can. So it
will be students who have graduated from university and whom have obtained high/managerial
jobs, who are doing successful so far in their life. This target market that I will aim my magazine at will be into new and trendy music that will appeal to their social class that they are from. So again this will reflect the advertisers that will be within my
magazine. I will be including high market clothing companies such as Jack Wills, Converse and Vans and also including popular food chains such as McDonalds and Subway. Televsion that they watch will be relatively normal as my target audience wont probably watch high market specific televison programmes. So again it will be popular televison prorammes such as Family Guy, The Simpsons and EastEnders. Advertisers will be a major reflection of my target audience’s interests and hobbies, especially the type of music that they may listen to.
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